How The Biggest Companies In The World Are Using Motion Graphics

Big names like Apple, Google, and Tesla aren’t just revolutionizing technology; they’re doing so while utilizing motion graphics. Big brands invest in motion graphics not just because they look cool, but because they help in simplifying complex messages and engaging audiences in a way that static images or text just can’t match. In short, the […]

How Animation Increases Conversion Rates and Shapes Consumer Behavior

Ever wondered why you’re more likely to click on a vibrant, animated ad than on a static, well-designed image? Well, grab a coffee, and let’s explore how animation not only captures attention, but also makes a lasting imprint on consumer behavior, sometimes so subtly you hardly notice.  It’s All About First Impressions You’ve got about […]

The Role of Animation in Communicating Complex Concepts

In today’s digital age, information is abundant, but how effectively we communicate it determines its impact. With our attention divided among numerous stimuli, how do we ensure that intricate ideas get the spotlight they deserve? Enter animation, the unsung hero in conveying intricate notions. But why and how does animation achieve this feat? Human Evolution […]

We’re Here to Help

Visual Metaphors for Complex Problems Delicately addressing the difficult topic of mental health. Under the creative direction of Marketing for Change Co., Noble Creative Collective produced a series of three animations, each addressing various facets of mental health challenges. https://noblecreative.co/wp-content/uploads/2024/04/BHSB_Anxiety-15_1920x1080.mp4 Each animation employs distinct visual metaphors to illustrate the impact of life’s burdens and obstacles […]

Distracted Driving Animation

Don’t Drive Distracted No puppies were harmed in the making of this animation. Noble recently collaborated with our friends at Marketing for Change Co. to develop an animation highlighting the dangers of distracted driving. The goal was to make viewers aware that this common behavior can have serious and sometimes fatal consequences, especially for unsuspecting […]

Will Attention Spans Continue to Shrink? Anticipating the Future of Media Consumption

The rise of digital media, combined with the constant barrage of notifications from various apps, has spurred an ongoing debate: are our attention spans dwindling? It’s an important question, especially for those in the motion graphics field, where capturing and maintaining audience engagement is important. Human evolution has groomed us to be constantly alert, seeking […]